@font-face{font-family:"Poppins";src:url(fonts/poppins-300.woff) format("woff");font-weight:300;font-style:normal;font-display:swap}
@font-face{font-family:"Poppins";src:url(fonts/poppins-400.woff) format("woff");font-weight:400;font-style:normal;font-display:swap}
@font-face{font-family:"Poppins";src:url(fonts/poppins-500.woff) format("woff");font-weight:500;font-style:normal;font-display:swap}
@font-face{font-family:"Lora";src:url(fonts/lora-italic.woff) format("woff");font-weight:400 700;font-style:italic;font-display:swap}
/* Layout: estudio de producción. Vistas separadas (inicio, trabajos, cada caso, servicios, agencias, estudio, contacto);
   el trabajo ocupa el ancho completo sobre negro cálido, la información va en bandas crema. Columna de 1200px. */
:root{
  --ink:#141210; --ink-2:#1E1B18; --ink-3:#2A2622; --line-d:#36312C;
  --paper:#F4EFE7; --paper-2:#EAE2D6; --line-l:#D9CFC1;
  --on-ink:#F4EFE7; --on-ink-2:#B5AB9F; --on-ink-3:#958C80;
  --on-paper:#1E1C1A; --on-paper-2:#5E5750;
  --accent:#C46E3E; --accent-hi:#E08A55; --accent-lo:#9A5026;
  --display:"Lora",Georgia,"Times New Roman",serif;
  --body:"Poppins",system-ui,-apple-system,"Segoe UI",sans-serif;
  color-scheme:dark;
}
*{box-sizing:border-box}
[hidden]{display:none!important}
html{scroll-behavior:smooth}
body{margin:0;background:var(--ink);color:var(--on-ink);font-family:var(--body);font-size:16px;line-height:1.6;-webkit-font-smoothing:antialiased}
img,video{max-width:100%;display:block}
img{height:auto}
a{color:inherit}
button{font:inherit;color:inherit}
.in{max-width:1200px;margin:0 auto;padding-left:max(20px,env(safe-area-inset-left,0px));padding-right:max(20px,env(safe-area-inset-right,0px))}
.band{padding-block:112px}
.band.tight{padding-block:80px}
.ink{background:var(--ink);color:var(--on-ink)}
.ink2{background:var(--ink-2);color:var(--on-ink)}
.paper{background:var(--paper);color:var(--on-paper)}
.label{font-size:12px;letter-spacing:.2em;text-transform:uppercase;font-weight:500;color:var(--accent-hi);margin:0}
.paper .label{color:var(--accent-lo)}
h1,h2,h3{margin:0;font-weight:500;text-wrap:balance}
h1{font-size:clamp(38px,6.2vw,84px);line-height:1.02;letter-spacing:-.025em}
h2{font-size:clamp(30px,4.4vw,54px);line-height:1.08;letter-spacing:-.02em}
h3{font-size:20px;line-height:1.3;letter-spacing:-.005em}
.it{font-family:var(--display);font-style:italic;font-weight:400;letter-spacing:-.01em}
.lead{font-size:clamp(16px,1.5vw,19px);max-width:56ch;margin:0;color:var(--on-ink-2)}
.paper .lead{color:var(--on-paper-2)}
.muted{color:var(--on-ink-3)}
.paper .muted{color:var(--on-paper-2)}
.btn{display:inline-flex;align-items:center;gap:10px;padding:14px 24px;border-radius:999px;font-weight:500;font-size:15px;text-decoration:none;border:1px solid transparent;cursor:pointer;background:none;transition:background .2s,color .2s,border-color .2s}
.btn.solid{background:var(--accent-lo);color:#FFF8F1}.btn.solid:hover{background:var(--accent)}
.btn.line{border-color:rgba(244,239,231,.35)}.btn.line:hover{border-color:var(--on-ink)}
.paper .btn.line{border-color:rgba(30,28,26,.3)}.paper .btn.line:hover{border-color:var(--on-paper)}
.arrow::after{content:"→";transition:transform .2s}.arrow:hover::after{transform:translateX(3px)}
:focus-visible{outline:2px solid var(--accent-hi);outline-offset:3px}

/* barra superior */
body::before{content:"";position:fixed;inset:0 0 auto;height:env(safe-area-inset-top,0px);z-index:31;background:var(--ink)}
.top{position:sticky;top:env(safe-area-inset-top,0px);z-index:30;background:rgba(20,18,16,.82);backdrop-filter:blur(12px);-webkit-backdrop-filter:blur(12px);border-bottom:1px solid var(--line-d)}
.top .in{display:flex;align-items:center;justify-content:space-between;gap:20px;height:68px}
.logo img{height:22px;width:auto}
.nav{display:flex;align-items:center;gap:30px;font-size:14px}
.nav a{text-decoration:none;color:var(--on-ink-2);transition:color .2s}
.nav a:hover,.nav a[aria-current="page"]{color:var(--on-ink)}
.nav a[aria-current="page"]{box-shadow:0 1px 0 var(--accent-hi)}
.nav .btn{padding:9px 18px;font-size:14px;color:#FFF8F1}
@media (min-width:861px){.nav a[href="#inicio"]{display:none}}
@media (max-width:860px){
  .top .in{flex-wrap:wrap;height:auto;padding-block:12px 10px;row-gap:10px}
  .nav{width:100%;gap:8px;overflow-x:auto;scrollbar-width:none;-webkit-overflow-scrolling:touch;padding-bottom:2px}
  .nav::-webkit-scrollbar{display:none}
  .nav a{flex:none;white-space:nowrap;font-size:13px;padding:7px 14px;border:1px solid var(--line-d);border-radius:999px}
  .nav a[aria-current="page"]{box-shadow:none;border-color:var(--accent-hi);color:var(--on-ink)}
  .nav .btn{padding:7px 14px;font-size:13px;border-color:var(--accent)}
}

/* vistas */
[data-view]{animation:fade .45s ease both}
@keyframes fade{from{opacity:.001}to{opacity:1}}

/* portada: animación de marca. Tres barras como la «E» del logo barren la pantalla y descubren el logo;
   abajo, una línea de tiempo de montaje con cabezal cobre y código de tiempo. */
.hero{position:relative;overflow:hidden;background:var(--ink)}
.hero .stagewrap{position:relative;min-height:min(72vh,680px);display:flex;flex-direction:column;justify-content:center;align-items:center;gap:28px;padding-block:72px 150px;text-align:center}
.hero .eyebar{font-size:12px;letter-spacing:.24em;text-transform:uppercase;color:var(--on-ink-3);opacity:0;animation:up .8s .9s ease forwards}
.logo-big{position:relative;width:clamp(240px,46vw,620px)}
.logo-big img{width:100%;height:auto;clip-path:inset(0 100% 0 0);animation:reveal 1.1s .55s cubic-bezier(.7,0,.2,1) forwards}
.sweep{position:absolute;left:0;right:0;top:50%;transform:translateY(-50%);display:flex;flex-direction:column;gap:clamp(10px,1.6vw,18px);pointer-events:none}
.sweep i{display:block;height:clamp(8px,1.1vw,14px);background:var(--paper);transform-origin:left;transform:scaleX(0);animation:bar 1.25s cubic-bezier(.7,0,.2,1) forwards}
.sweep i:nth-child(2){background:var(--accent);animation-delay:.08s}
.sweep i:nth-child(3){animation-delay:.16s}
.hero .tagline{font-family:var(--display);font-style:italic;font-size:clamp(20px,2.4vw,30px);color:var(--on-ink-2);margin:0;opacity:0;animation:up .8s 1.25s ease forwards}
@keyframes reveal{to{clip-path:inset(0 0 0 0)}}
@keyframes bar{0%{transform:scaleX(0);transform-origin:left}45%{transform:scaleX(1);transform-origin:left}55%{transform:scaleX(1);transform-origin:right}100%{transform:scaleX(0);transform-origin:right}}
@keyframes up{from{opacity:0;transform:translateY(10px)}to{opacity:1;transform:none}}
/* línea de tiempo */
.tl{position:absolute;left:0;right:0;bottom:0;border-top:1px solid var(--line-d);padding-block:14px 20px;opacity:0;animation:up .8s 1.5s ease forwards}
.tl .in{display:flex;flex-direction:column;gap:8px}
.tl-top{display:flex;justify-content:space-between;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--on-ink-3);font-variant-numeric:tabular-nums}
.tl-top .tc{color:var(--accent-hi);letter-spacing:.08em}
.track{position:relative;height:44px}
.ruler{position:absolute;inset:0 0 auto;height:8px;background:repeating-linear-gradient(90deg,var(--line-d) 0 1px,transparent 1px 12px)}
.clips{position:absolute;left:0;right:0;top:14px;height:26px;display:flex;gap:4px}
.clips span{border-radius:3px;font-size:10px;letter-spacing:.12em;text-transform:uppercase;display:flex;align-items:center;padding:0 8px;white-space:nowrap;overflow:hidden;color:var(--on-ink-2);background:var(--ink-3);border:1px solid var(--line-d)}
.clips .c1{flex:3}.clips .c2{flex:1.4;background:rgba(196,110,62,.22);border-color:rgba(196,110,62,.5);color:var(--on-ink)}.clips .c3{flex:2}.clips .c4{flex:1.1}.clips .c5{flex:2.4;background:rgba(196,110,62,.22);border-color:rgba(196,110,62,.5);color:var(--on-ink)}
.head-pl{position:absolute;top:-4px;bottom:-2px;left:0;width:2px;background:var(--accent-hi);box-shadow:0 0 12px rgba(224,138,85,.6);animation:play 14s linear 1.6s infinite}
.head-pl::before{content:"";position:absolute;top:0;left:-5px;width:12px;height:8px;background:var(--accent-hi);clip-path:polygon(0 0,100% 0,50% 100%)}
@keyframes play{from{left:0}to{left:100%}}
.hero-copy{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:32px;align-items:end;padding-block:56px 64px}
.hero-copy h1{max-width:14ch}
.hero .side{display:flex;flex-direction:column;gap:18px;align-items:flex-start;max-width:360px}
.hero .side p{margin:0;color:var(--on-ink-2);font-size:15px}
.hero .ctas{display:flex;gap:12px;flex-wrap:wrap}
@media (max-width:860px){.hero .stagewrap{min-height:62vh;padding-block:56px 130px}.hero-copy{grid-template-columns:1fr;padding-block:40px 48px}.clips .c3,.clips .c4{display:none}}
.hero.seen .logo-big img{animation:none;clip-path:none}.hero.seen .sweep{display:none}.hero.seen .eyebar,.hero.seen .tagline,.hero.seen .tl{animation:none;opacity:1}
.sectors{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:0 32px;border-top:1px solid var(--line-d)}
.sectors>div{padding:22px 0;border-bottom:1px solid var(--line-d);display:flex;flex-direction:column;gap:6px}
.sectors p{margin:0;color:var(--on-ink-2);font-size:15px}
@media (max-width:1000px){.sectors{grid-template-columns:1fr 1fr}}@media (max-width:520px){.sectors{grid-template-columns:1fr}}
.endcase{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:32px;align-items:center;padding-bottom:40px;margin-bottom:40px;border-bottom:1px solid var(--line-d)}
.endcase h2{font-size:clamp(26px,3.2vw,40px)}
@media (max-width:700px){.endcase{grid-template-columns:1fr;gap:18px}}
@media (prefers-reduced-motion:reduce){.logo-big img{clip-path:none}.sweep{display:none}.hero .eyebar,.hero .tagline,.tl{opacity:1}.head-pl{left:38%}}
/* showreel en ventana */
.reel-box{position:fixed;inset:0;z-index:50;background:rgba(10,9,8,.92);display:flex;align-items:center;justify-content:center;padding:max(16px,env(safe-area-inset-top,0px)) max(16px,env(safe-area-inset-right,0px)) max(16px,env(safe-area-inset-bottom,0px)) max(16px,env(safe-area-inset-left,0px))}
.reel-box video{max-width:min(1200px,100%);max-height:86vh;width:auto;border-radius:6px;background:#000}
.reel-close{position:absolute;top:calc(14px + env(safe-area-inset-top,0px));right:calc(14px + env(safe-area-inset-right,0px));border:1px solid var(--line-d);background:var(--ink);border-radius:999px;padding:8px 16px;cursor:pointer;font-size:14px}

.strip{border-top:1px solid var(--line-d);border-bottom:1px solid var(--line-d)}
.strip .in{display:flex;flex-wrap:wrap;gap:12px 40px;padding-block:22px;font-size:14px;color:var(--on-ink-2)}
.strip span{display:flex;align-items:center;gap:10px}
.strip span::before{content:"";width:5px;height:5px;background:var(--accent);border-radius:50%}

/* cabeceras de sección */
.head{display:flex;justify-content:space-between;align-items:flex-end;gap:24px;flex-wrap:wrap;margin-bottom:48px}
.head .t{display:flex;flex-direction:column;gap:16px;max-width:680px}

/* rejilla de trabajos */
.works{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));gap:20px}
.work{grid-column:span 6;display:flex;flex-direction:column;gap:14px;text-decoration:none}
.work.w8{grid-column:span 8}.work.w9{grid-column:span 9}.work.w6{grid-column:span 6}.work.w3{grid-column:span 3}.work.w4{grid-column:span 4}.work.w12{grid-column:span 12}
.work.v .frame.r916{aspect-ratio:9/16;height:auto;flex:none}
.work.w3 .meta{flex-direction:column;gap:4px;align-items:flex-start}
.frame{position:relative;overflow:hidden;border-radius:6px;background:var(--ink-3)}
.frame.r169{aspect-ratio:16/9}.frame.r916{aspect-ratio:9/16}
.w4 .frame.r916{aspect-ratio:auto;height:100%}
.work .frame{flex:1;min-height:0}
.frame img,.frame video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transition:transform .8s cubic-bezier(.2,.7,.2,1),opacity .4s}
.frame video{opacity:0}
.work:hover .frame img,.work:hover .frame video{transform:scale(1.03)}
.work.playing .frame video{opacity:1}
.meta{display:flex;justify-content:space-between;gap:16px;align-items:baseline}
.meta h3{font-size:19px}
.meta .tag{font-size:13px;color:var(--on-ink-3);white-space:nowrap}
.work .sub{margin:-8px 0 0;font-size:14px;color:var(--on-ink-2)}
.split2{display:grid;grid-template-columns:1fr 1fr;gap:4px;height:100%}
.split2 div{position:relative;overflow:hidden}
.split2 small{position:absolute;left:12px;bottom:10px;z-index:1;font-size:11px;letter-spacing:.16em;text-transform:uppercase;background:rgba(20,18,16,.72);padding:4px 10px;border-radius:999px}
.row-tall{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));gap:20px;grid-column:span 12}
@media (max-width:860px){.works,.row-tall{grid-template-columns:1fr}.work,.work.w9,.work.w8,.work.w6,.work.w4,.work.w3,.work.w12,.row-tall{grid-column:auto}.w4 .frame.r916,.work.v .frame.r916{aspect-ratio:4/5;height:auto}}

/* servicios */
.svc{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));border-top:1px solid var(--line-l)}
.svc>div{padding:28px 24px 30px 0;display:flex;flex-direction:column;gap:12px;border-bottom:1px solid var(--line-l)}
.svc>div+div{padding-left:24px;border-left:1px solid var(--line-l)}
.svc .k{font-size:12px;letter-spacing:.16em;text-transform:uppercase;color:var(--on-paper-2)}
.svc p{margin:0;font-size:15px;color:var(--on-paper-2);flex:1}
.svc .from{font-size:14px;color:var(--on-paper-2)}
.svc .from b{font-size:30px;font-weight:500;color:var(--on-paper);letter-spacing:-.01em;margin-left:4px}
@media (max-width:860px){.svc{grid-template-columns:1fr 1fr}.svc>div:nth-child(3){padding-left:0;border-left:0}}
@media (max-width:520px){.svc{grid-template-columns:1fr}.svc>div,.svc>div+div{padding-left:0;border-left:0}}

/* bloque grande de llamada */
.cta-big{display:grid;grid-template-columns:minmax(0,1.3fr) minmax(0,1fr);gap:48px;align-items:end}
.cta-big .r{display:flex;flex-direction:column;gap:22px;align-items:flex-start}
@media (max-width:860px){.cta-big{grid-template-columns:1fr;gap:28px}}

/* página de caso */
.case-hero{padding-block:72px 40px}
.case-hero .in{display:flex;flex-direction:column;gap:22px}
.back{font-size:14px;color:var(--on-ink-2);text-decoration:none;width:max-content}
.back:hover{color:var(--on-ink)}
.facts{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:0;border-top:1px solid var(--line-d);margin-top:20px}
.facts div{padding:18px 18px 0 0;display:flex;flex-direction:column;gap:4px}
.facts dt{font-size:12px;letter-spacing:.16em;text-transform:uppercase;color:var(--on-ink-3)}
.facts dd{margin:0;font-size:15px}
@media (max-width:700px){.facts{grid-template-columns:1fr 1fr;row-gap:12px}}
.stage{background:#000}
.stage .in{padding-block:0}
.player{position:relative;margin:0 auto;border-radius:6px;overflow:hidden;background:#000}
.player video{width:100%;height:auto}
.player.v{max-width:420px}
.media-row{display:grid;gap:20px;grid-template-columns:repeat(var(--n,2),minmax(0,1fr))}
.media-row figure{margin:0;display:flex;flex-direction:column;gap:10px}
.media-row figcaption{font-size:13px;color:var(--on-ink-3)}
.media-row img,.media-row video{border-radius:6px;width:100%}
@media (max-width:700px){.media-row{grid-template-columns:1fr}.media-row.m2{grid-template-columns:1fr 1fr;gap:12px}}
.case-text{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.4fr);gap:56px}
.case-text p{margin:0 0 14px;color:var(--on-paper-2);max-width:60ch}
.case-text .note{font-size:13px;color:var(--on-paper-2);border-top:1px solid var(--line-l);padding-top:14px;margin-top:22px}
@media (max-width:860px){.case-text{grid-template-columns:1fr;gap:20px}}
.next{display:flex;justify-content:space-between;gap:20px;flex-wrap:wrap;align-items:center}
.next a{text-decoration:none}
.next .big{font-size:clamp(26px,3.6vw,44px);font-weight:500;letter-spacing:-.02em}
.next .big:hover{color:var(--accent-hi)}

/* antes / después */
.ba{display:grid;grid-template-columns:1fr 1fr;gap:20px}
.ba figure{margin:0;display:flex;flex-direction:column;gap:10px}
.ba img{border-radius:6px;width:100%;aspect-ratio:4/5;object-fit:cover}
.ba figcaption{font-size:12px;letter-spacing:.16em;text-transform:uppercase;color:var(--on-ink-3)}
@media (max-width:560px){.ba{grid-template-columns:1fr}}

/* precios detallados */
.plist{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:0 56px}
.plist .row{display:flex;justify-content:space-between;gap:16px;padding:14px 0;border-bottom:1px solid var(--line-l);align-items:baseline}
.plist .row span{min-width:0}
.plist small{display:block;color:var(--on-paper-2);font-size:13px}
.plist b{font-weight:500;white-space:nowrap;font-variant-numeric:tabular-nums}
@media (max-width:760px){.plist{grid-template-columns:1fr}}
.plan{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.plan>div{border:1px solid var(--line-l);border-radius:6px;padding:26px;display:flex;flex-direction:column;gap:10px}
.plan>div.hl{background:var(--on-paper);color:var(--paper);border-color:var(--on-paper)}
.plan>div.hl .muted{color:#B5AB9F}
.plan .p{font-size:34px;font-weight:500;letter-spacing:-.01em}
.plan .p small{font-size:14px;font-weight:400}
.incl{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:10px 28px;font-size:15px}
.incl li{display:flex;gap:10px;align-items:baseline}.incl li::before{content:"";flex:none;width:6px;height:6px;border-radius:50%;background:var(--accent);transform:translateY(-2px)}
@media (max-width:760px){.incl{grid-template-columns:1fr}}
@media (max-width:760px){.plan{grid-template-columns:1fr}}

/* proceso */
.steps{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:0;counter-reset:s}
.steps li{list-style:none;padding:22px 20px 0 0;border-top:1px solid var(--line-l);display:flex;flex-direction:column;gap:8px;counter-increment:s}
.steps li::before{content:counter(s,decimal-leading-zero);font-size:12px;letter-spacing:.14em;color:var(--accent-lo)}
.steps p{margin:0;font-size:14px;color:var(--on-paper-2)}
.steps ol,.steps{padding:0;margin:0}
@media (max-width:860px){.steps{grid-template-columns:1fr 1fr;row-gap:24px}}

/* preguntas */
.faq{border-top:1px solid var(--line-l)}
.faq details{border-bottom:1px solid var(--line-l)}
.faq summary{cursor:pointer;list-style:none;padding:20px 0;display:flex;justify-content:space-between;gap:20px;font-weight:500}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";font-size:22px;line-height:1;color:var(--accent-lo);transition:transform .2s}
.faq details[open] summary::after{transform:rotate(45deg)}
.faq p{margin:0 0 22px;color:var(--on-paper-2);max-width:68ch}

/* agencias */
.ag{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.ag>div{border-top:1px solid var(--line-d);padding-top:20px;display:flex;flex-direction:column;gap:8px}
.ag p{margin:0;color:var(--on-ink-2);font-size:15px}
.agp{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:0;border-top:1px solid var(--line-d)}
.agp div{padding:20px 20px 20px 0;border-bottom:1px solid var(--line-d);display:flex;flex-direction:column;gap:6px}
.agp b{font-size:26px;font-weight:500}
@media (max-width:760px){.ag{grid-template-columns:1fr}.agp{grid-template-columns:1fr 1fr}}

/* estudio */
.about{display:grid;grid-template-columns:minmax(0,.8fr) minmax(0,1.2fr);gap:64px;align-items:start}
.about h2{position:sticky;top:110px}
.vals{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.vals>div{border-top:1px solid var(--line-l);padding-top:18px;display:flex;flex-direction:column;gap:8px}
.vals p{margin:0;font-size:15px;color:var(--on-paper-2)}
@media (max-width:760px){.vals{grid-template-columns:1fr}.about h2{position:static}}
.about p{margin:0 0 16px;color:var(--on-paper-2);max-width:60ch}
.about .sig{font-size:15px;color:var(--on-paper)}
@media (max-width:860px){.about{grid-template-columns:1fr;gap:32px}}

/* contacto */
.contact{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.contact>div{border:1px solid var(--line-d);border-radius:6px;padding:26px;display:flex;flex-direction:column;gap:12px;align-items:flex-start}
.contact p{margin:0;color:var(--on-ink-2);font-size:15px;flex:1}
.contact .val{font-size:17px;font-weight:500;word-break:break-all;user-select:all}
.copy{border:1px solid var(--line-d);background:none;border-radius:999px;padding:7px 14px;font-size:13px;cursor:pointer;color:var(--on-ink-2)}
.copy:hover{color:var(--on-ink);border-color:var(--on-ink-3)}
@media (max-width:860px){.contact{grid-template-columns:1fr}}

.legal{max-width:760px;display:flex;flex-direction:column;gap:6px}
.legal h2{font-size:22px;margin-top:26px}
.legal p,.legal li{color:var(--on-paper-2);font-size:15px;margin:0 0 10px}
.legal ul{padding-left:20px;margin:0}
.legal b{color:var(--on-paper);font-weight:500}
.ph{color:var(--accent-lo);font-weight:500}
.upd{font-size:13px;color:var(--on-paper-2)}
footer{border-top:1px solid var(--line-d)}
footer .in{display:flex;justify-content:space-between;gap:20px;flex-wrap:wrap;padding-block:36px;font-size:13px;color:var(--on-ink-3)}
footer img{height:16px;width:auto;opacity:.9}
footer nav{display:flex;gap:22px;flex-wrap:wrap}
footer a{text-decoration:none}footer a:hover{color:var(--on-ink)}

@media (prefers-reduced-motion:reduce){*{animation:none!important;transition:none!important;scroll-behavior:auto!important}}

/* v3: portada, navegación y accesibilidad */
html{scroll-padding-top:90px}body{overflow-wrap:break-word}
.skip{position:fixed;left:16px;top:-80px;z-index:100;background:var(--paper);color:var(--ink);padding:12px 18px}.skip:focus{top:12px}
.menu-toggle{display:none}.top .in{position:relative}
.intro{padding:72px 0 64px}.intro-grid{display:grid;grid-template-columns:1.1fr 1fr;gap:52px;align-items:center}
.intro h1{font-size:clamp(40px,5.3vw,70px);line-height:1.08;margin:20px 0 24px;max-width:15ch}
.intro .lead{margin-bottom:28px}.intro .ctas{display:flex;gap:12px;flex-wrap:wrap}
.reel-preview{position:relative;display:block;width:100%;padding:0;border:1px solid var(--line-d);background:var(--ink-2);cursor:pointer;text-align:left;overflow:hidden;border-radius:8px}
.reel-preview img{width:100%;height:auto;aspect-ratio:16/9;object-fit:cover}
.reel-preview span{display:flex;align-items:center;justify-content:space-between;padding:18px 20px;gap:16px;font-size:14px}
.reel-preview b{font-weight:500;color:var(--accent-hi)}.intro-note{font-size:12px;color:var(--on-ink-2);margin-top:12px}
.reel-box{border:0;margin:0;width:100vw;height:100dvh;max-width:none;max-height:none;color:var(--paper)}
.reel-box:not([open]){display:none}.reel-box::backdrop{background:#090807}
.case-summary{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:30px;padding-top:28px;border-top:1px solid var(--line-d)}
.case-summary dt{font-size:12px;text-transform:uppercase;letter-spacing:.13em;color:var(--accent-hi);margin-bottom:8px}.case-summary dd{margin:0;color:var(--on-ink-2);font-size:14px}
.pilot{border:1px solid var(--line-d);padding:32px;border-radius:8px;display:flex;flex-direction:column;gap:20px}.pilot h2{font-size:clamp(28px,4vw,42px)}.pilot p{margin:0}.pilot ol{margin:0;padding-left:22px;display:grid;gap:12px}.pilot .btn{align-self:flex-start}
.legal-draft{padding:18px;border-left:3px solid var(--accent-lo);background:var(--paper-2);color:var(--ink);margin-bottom:30px}
.mail-actions{display:flex;flex-wrap:wrap;align-items:center;gap:12px;margin-top:16px}.val{overflow-wrap:anywhere}.page-title{font-size:clamp(34px,5vw,64px)}
.top .logo{flex-shrink:0}.contact>*{min-width:0}.contact .btn{white-space:normal}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip-path:inset(50%)}
@media(max-width:860px){
 .top .in{padding-block:16px}.menu-toggle{display:block;border:1px solid var(--line-d);border-radius:999px;background:transparent;padding:8px 16px;cursor:pointer}
 .nav{overflow:visible;flex-wrap:wrap;gap:8px;padding-top:8px}.js .nav{display:none}.js .nav.open{display:flex}
 .nav a{flex:1 1 30%;text-align:center}.nav .btn{justify-content:center}
 .intro{padding:40px 0}.intro-grid{grid-template-columns:1fr;gap:30px}.intro h1{font-size:clamp(38px,8vw,60px);max-width:18ch}.intro .lead{max-width:55ch}
 .band{padding-block:64px}.band.tight{padding-block:48px}.case-summary{grid-template-columns:1fr;gap:22px}.case-hero{padding-top:40px}.pilot{padding:24px}
 .work.v .frame.r916{aspect-ratio:9/16;max-height:none}.works{grid-template-columns:repeat(2,minmax(0,1fr))}.work.w6,.work.w9{grid-column:1/-1}
}
@media(max-width:480px){.works{grid-template-columns:1fr}.work.w6,.work.w9{grid-column:auto}.intro .ctas .btn{width:100%;justify-content:center}.facts{gap:20px}.row{gap:12px}.row b{flex-shrink:0}.row span{min-width:0}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*::before,*::after{animation:none!important;transition:none!important}}

/* Portada de marca: logo y montaje, sin retrasar la propuesta. */
.intro{padding-top:48px;padding-bottom:0;overflow:hidden}
.intro .intro-grid{padding-bottom:40px;gap:48px}
.brand-intro .logo-big{width:clamp(220px,27vw,360px);margin-bottom:24px}
.brand-intro .logo-big img{animation:reveal .65s .15s cubic-bezier(.7,0,.2,1) forwards}
.brand-intro .sweep{gap:12px}.brand-intro .sweep i{height:9px;animation-duration:.8s}
.intro h1{font-size:clamp(34px,4vw,54px);margin-top:16px;margin-bottom:20px}
.intro .lead{font-size:16px;margin-bottom:24px}
.intro .tl{position:relative;inset:auto;opacity:1;animation:none;padding-block:14px 18px;margin-top:0}
.intro .head-pl{animation:play 4s .25s linear 1 both}
.reel-preview:hover{border-color:var(--accent-hi)}
@media(max-width:860px){.intro{padding-top:30px}.intro .intro-grid{gap:30px;padding-bottom:28px}.brand-intro .logo-big{width:250px;margin-bottom:22px}.intro h1{font-size:clamp(34px,7vw,48px)}.intro .tl-top{font-size:9px;letter-spacing:.08em}.intro .clips span{font-size:9px;padding-inline:6px}}
@media(prefers-reduced-motion:reduce){.brand-intro .logo-big img{clip-path:none;animation:none}.brand-intro .sweep{display:none}.intro .head-pl{animation:none;left:38%}}

/* Ajustes de lectura y controles, sin cambiar la identidad visual. */
.reel-preview span{flex-wrap:wrap}
.reel-close{min-height:44px;z-index:1}

/* Contenido mensual: qué es un reel y cambio por spots. */
.plan .what{font-size:13px;opacity:.8}
.swap{display:grid;grid-template-columns:minmax(0,.8fr) minmax(0,1.2fr);border:1px solid var(--line-l);border-radius:6px}
.swap>div{padding:26px;display:flex;flex-direction:column;gap:12px;min-width:0}
.swap>div+div{border-left:1px solid var(--line-l)}
.swap p{margin:0;font-size:15px;color:var(--on-paper-2)}
.swap p b,.swap .row b{font-weight:500;color:var(--on-paper)}
.swap .row{display:flex;justify-content:space-between;gap:16px;padding:12px 0;border-bottom:1px solid var(--line-l);align-items:baseline}
.swap .row span{min-width:0}
.swap .row small{display:block;color:var(--on-paper-2);font-size:13px}
.swap .row b{white-space:nowrap;font-variant-numeric:tabular-nums}
.swap .ex{font-size:14px;background:var(--paper-2);border-radius:6px;padding:12px 14px}
.swap .nw{white-space:nowrap}
@media (max-width:760px){.swap{grid-template-columns:1fr}.swap>div{padding:22px}.swap>div+div{border-left:0;border-top:1px solid var(--line-l)}.swap .row{flex-direction:column;gap:2px}}